Candor, Innovation Keys to Sustaining Growth of Rewards Cards Market Despite Flailing Economy
The U.S. Market for credit cards saw robust growth between 2003-2007, with the purchase volume of the four main general-purpose credit brands (Visa, MasterCard, American Express, and Discover) increasing at a compound annual growth rate (CAGR) of 10% to over $1.9 trillion. Despite the boom of yesteryear, it’s uncertain how the current stressful economic environment [...]