TransferOrbit Corporation and its Alliance Partner TU-DNRO Inc. have contracted Ad-Promo-Mex-Tel, Inc. to advertise in their Phone Card-Audio Advertising Network
TU-DNRO powered by TransferOrbit money transfer card will be seen and heard by over 2 million Mexicans every day in California alone. “We sell with our partners that many cards per month and the card [...]

Farmers Insurance Group announced it has launched its latest Hispanic advertising campaign titled “Force Field” that includes TV, radio and rich media – all produced by U.S. Hispanic Agency of Record Accentmarketing.
Force Field’ is a visual representation of finding the right fit when it comes to providing individualized insurance coverage that’s right for each person,” [...]

Medica has developed a program to help laid-off Minnesotans understand the health insurance options available to them. The Minnesota unemployed rate stands at 6.9 percent as of December 2008, with additional rounds of layoffs being announced almost daily. Most workers being laid off have had health coverage through their employers and many of them are [...]

Esurance, the direct-to-consumer personal auto insurance company, unveiled the latest commercial in its “Get Animated” advertising campaign starring Esurance policyholder Ron Bradley, winner of September’s Esurance “Get Animated” Talent Search. Ron, an animation student and caricature artist at Disneyland residing in La Mirada, California, is the latest Esurance customer to co-star with animated icon Erin [...]

swiftcover.com, the UK’s only online insurance company, is launching a major GBP25 million advertising campaign fronted by 70’s rock icon Iggy Pop. Launching Sunday, 4 January 2009, the new campaign marks a step change in car insurance advertising.
Created by advertising agency MWO, the campaign launches swiftcover.com’s new strategy “Get a Life”, using Iggy Pop to [...]

Domino’s Pizza, the recognized world leader in pizza delivery, is gearing up to raise dough for the kids of St. Jude Children’s Research Hospital during its fifth annual Thanks and Giving campaign. Domino’s customers will have the opportunity to make a donation at point of purchase to benefit the children of St. Jude. Donations can [...]

Steven Schreibman, who helped launch Nationwide’s “Life Comes at You Fast” and other high-profile marketing campaigns, urges insurance marketers to leverage the power of viral marketing in the latest edition of the Insurance Marketing Podcast, available online as downloadable audio.
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Schreibman is a keynote speaker at the Insurance Marketing and Advertising Summit, set for Thursday, [...]

Insurance.com, the leading online independent auto insurance agency in the United States, announced today that Steve Peyton has joined the company as Vice President of Business Development. Steve will be responsible for developing initiatives to increase web traffic and revenue for Insurance.com, a site which allows customers to instantly compare car insurance quotes and purchase [...]

Blue Cross and Blue Shield of Minnesota (Blue Cross) announced it will invest up to $650,000 in additional funds from its tobacco settlement to promote healthier eating and improve health in the state next year. Eight local organizations have been selected to work with Blue Cross over the next few years to help improve eating [...]

Now is the season for giving thanks and GEICO is thanking three local charities for their dedication to children’s health and safety and by presenting them with $200,000 raised by GEICO’s Bikers for Tykes annual campaign.
The presentation to benefit Fight for Children, Boys & Girls Club of Greater Washington (BGCGW), and NIH Children’s Charities takes [...]